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This innovation introduces the VitaRoot Mask, a natural face mask formulated from carrot pulp, designed to brighten the skin and repair damaged tissue. Rich in vitamins A, K1, and C, as well as antioxidants, this powder-based product is free from any chemical additives and is composed entirely of natural ingredients. The formulation consists of 70% carrot pulp, 20% rice flour, and 10% mung bean flour. To use, the powder is mixed with water and applied to the face. The study evaluated key parameters including drying time and organoleptic properties such as aroma, color, texture, and overall user preference. Results indicated that the average drying time of the carrot pulp-based mixture is approximately 11 minutes. The findings confirm that this face mask aligns well with the characteristics of innovative facial mask products currently on the market, offering a natural and effective alternative for skincare.